Learn how your confused business causes anxiety and discover how clarity leads to confidence. Find out what the Desired Future State of your business is, and how to make it a reality. Register now for this soon to be released webcast, and be among the first to receive your invitation.
The CLEAR AS_* objective is to reduce the guesswork in brand work and to put science into decision making. We developed the BRAND CONFIDENCE INDEX (BCI) as an assessment tool to determine the status quo of corporate clarity and in order to make progress in brand development measurable. We are looking for businesses to take advantage of this complimentary service in order to help us raise awareness for brand confidence and support our efforts to create a knowledge base.